Allstate’s Mayhem: A quick case study in bad DIY
EDITOR’S NOTE: This post reflects my interest as a marketing student in advertising and social media marketing. The opinions expressed here are mine and in no way reflect the opinions of my employers....
View ArticleToyota Venza girl angry about Triscuits
EDITOR’S NOTE: This post reflects my interest in advertising as a marketing student. No agencies or products are endorsed. The opinions expressed here are mine and in no way reflect the opinions of my...
View ArticleAllstate’s Mayhem: A study in car maintenance
EDITOR’S NOTE: This post reflects my interest as a marketing student in advertising and social media marketing. The opinions expressed here are mine and in no way reflect the opinions of my employers....
View ArticleNike’s ‘Jogger’ isn’t running alone
EDITOR’S NOTE: This post reflects my interest in advertising and promotions as a marketing student. The opinions expressed here are mine and in no way reflect the opinions of my employers. No agencies...
View ArticleFor happier holidays
Click to view slideshow. Last year, it was the Christmas Blend VIA. This year, Starbucks is selling Christmas Blend K-cups, a lovely addition to their take-it-with-you product line. Overheard in New...
View ArticleHappy Thanksgiving, peasants, from Williams-Sonoma
In case you missed it last week, Dead Spin deconstructed the Williams-Sonoma holiday catalog for the likes of me: we the people who don’t cook, won’t cook and don’t understand the need for potato...
View ArticleREWIND: J’adore, tu adores: Charlize Theron for Dior’s J’adore
ED’S NOTE: This post was originally published December 2011. It reflects my interest as a marketing student in advertising, search-engine optimization, and viral marketing. No agencies or products are...
View ArticleWilliams-Sonoma: eCommerce giant?
The Wall Street Journal‘s Corporate Intelligence blog has a post on Williams-Sonoma‘s flourishing eCommerce business, which has some surprising numbers. From the article by Joan Solsman: Over the...
View ArticleHow to Leave Facebook 101: A Beginner’s Guide
Facebook has been the hugest time suck I’ve ever experienced. I haven’t even watched TV in months, I feel like I never have time to do the things I should be doing, and I get antsy if I can’t check it...
View ArticleFLASHBACK: Remember Ellen Feiss? From Apple’s ‘Switch’ campaign?
EDITOR’S NOTE: This post was originally published in July 2011. I’m reposting as a courtesy to the readers who arrived here after googling Ms. Feiss. It’s amazing the distractions a student can find...
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